Flashlight Tag Tour
Flashlight Tag Tour
Flashlight tag (a combination of tag and hide-and-seek) is an old-fashioned game many parents remember playing in their youth. Duracell was likely the brand of batteries powering their childhood games, therefore powering their memories. We created a Flashlight Tag Tour, powered by Duracell. Family-friendly, organized games of flashlight tag tour the country, bringing back the old-fashioned game and allowing parents to re-experience childhood memories—this time with their children.
Flashlight tag (a combination of tag and hide-and-seek) is an old-fashioned game many parents remember playing in their youth. Duracell was likely the brand of batteries powering their childhood games, therefore powering their memories. We created a Flashlight Tag Tour, powered by Duracell. Family-friendly, organized games of flashlight tag tour the country, bringing back the old-fashioned game and allowing parents to re-experience childhood memories—this time with their children.
Scrolling Pinterest ads target moms.
Scrolling Pinterest ads target moms.
Outdoor posters hang from buildings in tour zones. At night, lights protrude from the buildings into the sky, mimicking a game of flashlight tag.
Outdoor posters hang from buildings in tour zones. At night, lights protrude from the buildings into the sky, mimicking a game of flashlight tag.
Copywriter: Brendan McWhirk
Copywriter: Brendan McWhirk
hello@anna-pierce.com
hello@anna-pierce.com